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Friday, 24 September 2010
New Twitter, Monetization, Business Models and You
Twitter. It feels like it has been with us for ever. In fact it was conceived and launched only in 2006. The 140 character size of "tweets" arose because at the time the service was designed to be used with SMS text messages on mobile phones, as well as on the web.
Twitter is a free service which has not carried any form of advertising. Until recently it was only guesswork how they would make money. Nonetheless Twitter has raised over $50 million from venture capitalists. Apparently Twitter is looking for $1.5billion of revenue in 2013. So how will Twitter make this money? And how will that affect you and your business?